13 Reasons Why You Need Loyalty Marketing
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Introduction To Loyalty Marketing Loyalty marketing is an approach to marketing based on strategic management, in which a company focuses on growing and retaining existing customers through incentives. (Wiki) It is the vehicle that drives engagement, satisfaction, credibility, and retention for your
What’s the Point in Rewards?
Introduction Loyalty programs have graduated from boutique airline tools to a business necessity because customers love saving money. Right? Yes, absolutely! But there’s no such thing as a free upgrade. The benefits of rewards for brands are extensive and multivariable. In